Dubai Summer season Surprises (DSS), the annual celebration of red-hot retail gives, thrilling occasions and enjoyable for the entire household, is ready to return for its twenty fourth version.

Going down from July 1st to September 4th, this yr’s DSS is an action-packed extravaganza of procuring and a lot extra that can thrill residents and guests on daily basis for ten weeks of summer time enjoyable.

Organised by Dubai Festivals & Retail Institution (DFRE), the 2021 version of DSS will showcase procuring, lodge, eating and leisure choices at unimaginable summer time charges providing nice worth.

Town can be illuminated with vibrant decorations and lighting to assist residents and guests get into the spirit of DSS and unfold an environment of enjoyable and happiness round Dubai through the occasion.


This yr’s DSS will get underway with spectacular opening day fireworks, projections and fountain reveals at Burj Khalifa, the Palm Fountain on the Pointe and the Think about present at Dubai Pageant Metropolis Mall on July 1st.

Followers will relish the return of thrilling promotions comparable to DSS Share Millionaire, Day by day Surprises and plenty of extra.

New additions to this yr’s line-up embrace foodie occasions Summer season Restaurant Week, the Massive Eid Eat and Dine & Win, whereas households will benefit from the Film Magic and the Summer season Artwork Venture.

As normal, DSS will give residents and guests loads of possibilities to win superb prizes with raffles and presents up for grabs in addition to tremendous gives in time for Eid Al Adha and the annual Again to College season.

Ahmed Al Khaja, chief govt of organisers Dubai Festivals & Retail Institution, stated: “Dubai Summer season Surprises is likely one of the most eagerly-awaited events on the annual retail calendar.

“There’s all the time nice pleasure felt proper throughout the town as residents and guests gear up for this main celebration of procuring and enjoyable.

“With 10 weeks of unmissable sights, promotions, raffles, household occasions and far more, this version of DSS is shaping as much as be among the finest but.”